In this episode of Waypointers, Waypoint’s Phil Gripton is joined by Professor Dame Vlatka Hlupic, leadership expert, TEDx speaker, and author of The Management Shift and Humane Capital. Drawing on over two decades of research and practice, in the trenches advising senior teams, Vlatka shares why so many transformation efforts fail, and what to do differently.

Frustrated with organisations that were “doing transformation” without understanding people, Vlatka developed a science-backed system for cultural change, one that links leadership behaviour to measurable outcomes. Her work helps businesses move beyond buzzwords to unlock innovation, engagement and, crucially, profit.

The five stages of culture, and how to spot them

Vlatka’s five-level framework reveals how organisations evolve. At the very bottom are those that are disengaged and rigid; at the highest level, the culture is collaborative, purpose-driven and innovative. Vlatka outlines the five stages and explains how leaders can recognise where their organisation sits, and what it takes to shift to a more productive, high-performing culture.

A highly measurable approach to determining and evolving culture

What makes Vlatka’s approach different is how it connects theory to action. Hers isn’t just another take on culture; it’s a practical toolkit grounded in data, designed to help senior teams deliver real change and business impact. She provides listeners with examples of how it has worked in the real world to increase engagement, reduce inefficiency and, in some cases, double profits within a year.

A new dimension to business coaching

Phil and Vlatka’s conversation teases an exciting new partnership between Vlatka and Waypoint, that turns culture into a tangible growth driver. The service offers rapid, actionable insights into cultural dynamics and senior leadership effectiveness, spotting the sticking points that can hold businesses back.

Whether it’s prepping for M&A, scaling up, or locking in long-term success, this new service will help businesses sharpen their leadership and align their culture for maximum impact. It’s a practical, highly measurable approach, recognising that people and performance are inseparable.

Ready to transform culture into a powerful growth driver? Select the link to hear how Vlatka’s proven formula, now offered as a new Waypoint product, can help you unlock your company’s potential, boost engagement, and drive measurable impact.